Client project · Landing page design & development

Klify

Jelas designed and built the landing page for Klify, a tool that reads ad numbers against a client brief and writes a WhatsApp report.

Service: Landing page design & development
Year: 2026
Status: Client project

Open the live site Klify

Screenshot of the Klify concept website: d00 daftar

Screen recording

Scrolling from top to bottom, on desktop and mobile.

On mobile

Deliverables

Page structure and message flow
Landing page copy
Dashboard and WhatsApp report mockups
Responsive design for desktop and mobile
Website development and waitlist form
FAQ, privacy policy, and terms

Context

Klify is a SaaS product for freelance marketers, performance marketers, and marketing agencies in Indonesia. Code calculates changes in ad numbers, AI writes the story, and the user reviews it before sending it to the client on WhatsApp. When the website was built, the product was still at the waitlist stage, so every example on the page uses fictional data and says so.

Challenge

AI products easily sound like empty promises. The challenge was to show a concrete way of working without inventing results, to state the limits of the AI honestly, and still make readers confident enough to join the waitlist.

Decisions

01Opening with the message the client receives
02Problems in the client's own words
03Four steps to one decision
04Before and after, side by side

Note

Client project, live at klify.id. Every number in the screenshots is an example with fictional data from the Klify website, not a real campaign result.

Screenshot of the Klify concept website: d02 fitur

Screenshot of the Klify concept website: d03 ritme

Klify: Opening with the message the client receives — 01Opening with the message the client receives. The hero shows the dashboard and the WhatsApp report in one frame. Before reading any feature, visitors already see the end result: a message with findings, next week's plan, and one decision question.

Klify: Problems in the client's own words — 02Problems in the client's own words. The two problems are written as sentences clients actually say: “Why am I only hearing this now?” and “So what now?”. The two AI features are then named as the answer to each of them.

Klify: Four steps to one decision — 03Four steps to one decision. How it works runs from numbers coming in to the client's reply being recorded. Each step has a small mockup, so the flow reads without reading every word.

Klify: Before and after, side by side — 04Before and after, side by side. The Results section puts the usual report next to the Klify narrative. Readers compare for themselves, then see the same story as a PDF and a PPT.

Screenshot of the Klify concept website: d05 sumber data

Screenshot of the Klify concept website: d06 demo

Screenshot of the Klify concept website: d08 kendali

Screenshot of the Klify concept website: d09 daftar akhir

Screenshot of the Klify concept website: d10 faq

Why this work works

The hypothesis: people buying a reporting tool are not buying a dashboard, but calm when facing their clients. So the page starts from the WhatsApp message the client receives, uses client questions as feature names, and states the limits of the AI openly. Each section answers one objection before the reader can raise it.

// a design hypothesis, not a results claim.

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